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Turn Your Website Into A Business-Growth Machine!

How to not only compete, but WIN with internet marketing...

This site is all about sharing the truth about how to create internet marketing strategies that not only compete, but have you winning the game! 

What's the game?  Growing your business' bottom line revenues. 

How?  Through effective online marketing strategies that generate more leads, deepen the relationship by nurturing them with content they appreciate, and convert them into customers.

Step 1: Do You Have The Booklet?

Effective Online Marketing In A Nutshell Booklet by Kim Albee

It will save you hundreds of hours or more of work and learning -- and get your arms around the key concepts -- even if you're not technical, can barely spell HTML, and want to take a nap when you think about your web presence! 

You'll be able to ask the right questions and know whether you're getting the results you should be from the Internet.

This site started with a 24-page booklet, the sole purpose of which is to frame the conversation around the 10 critical things to focus on with your Internet Marketing Strategy. This site is an extension of what gets started in the booklet.  We will reference the material of the booklet, but we will not repeat it.

We have augmented the information contained in the booklet, and have interviews with leading authors and practitioners, so you can get insights for your own strategy.

For more information on the booklet, "Effective Online Marketing In A Nutshell", and to order it, scroll down...

24-page Internet Marketing Guide Cuts Through The Confusion...

wondering how you can grow your business?



"I Know Internet Marketing is Essential for My Business's Future...

But I Don't Know Where to Start!

What Works?

What's a Waste of Time?

This Is A
Whole Lot Harder Than It Should Be!"




It's True. When Done Properly, Internet Marketing Can Transform the way you Find Prospects, Turn them into Customers and ENGAGE with them so they Become RAVING FANS...

...But most small and medium business owners get lost in the swamp of trends and hype and "gurus" that it becomes much harder than it should be

Facebook, Twitter, Blogs, Autoresponders, HTML, Flash, Landing Pages, Content Management, Lead Generation, Copywriting....

Everyone seems to be an expert on one of a million things...and they all think their pet area is THE be-all-end-all of internet marketing.

How YOU Can Sort Through The
Internet Marketing Mess!

Yes, Internet marketing can be confusing. A million places to start. All of which could be a waste of time if not executed properly. So we wrote a handy 24-page booklet

Effective Online Marketing In A Nutshell

Effective Online Marketing In A Nutshell Booklet by Kim Albee

to help you get started and focus on what's best for YOUR BUSINESS...NOW!

Here's What You'll Discover:

  • How to look at your current online strategies and quickly tell what's working and what's broken. Online marketing is all about results! If you're not getting them, kill what you're doing and move on.
  • Specific advice for what you can change TODAY to get the biggest bang for your buck! We've surveyed the most dependable experts on online marketing and consolidated their advice so you can skip past the costly trial-and-error and get better ROI FAST!
  • A Simple Overview of the Most Crucial Components Every Internet Marketing Campaign Should Have:
  1. SEO/Pay-per-Click (page 11-12)
  2. Social Media (page 5)
  3. Blogs (page 17)
  4. Lead Capture (page 15)
  5. Landing Pages (Page 13)
  6. Relevant Content (Page 3)
  7. Effective Follow Up (Page 9)
  8. Email Marketing (Page 7)
  9. Testing & Measurement (Page 19)
  • Handy Resource Guide. You get a road map of links to the best Free and Almost Free advice on online marketing we know about. The best insights...from the trenches...right at your fingertips.

Our 24-page Booklet
Shows you how to evaluate your online strategy and gives you a battle plan you can execute TODAY...

Our NO-PITCH PROMISE: You will find no advertisements in the booklet. This is just quality content that will move your business forward.

Get started making the internet work for you now!

Order your copy of "Effective Online Marketing In A Nutshell"

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GET IT NOW!  It will arrive in (3 to 5) business days (U.S. - could take a bit longer for international orders).

We solemnly pledge NEVER to spam you or sell your email address to anyone.  


Kim Albee, President & Founder, Genoo
Kim Albee

Already have the booklet? Don't miss the emails!

If you received your copy of the booklet from a friend or colleague, you're not receiving the email series that goes along with it.  The emails expand on ideas in the booklet.






















"As a director of marketing communications for a software company, I will give a copy of the booklet to each member of my team as required reading and also pass it along to marketing peers at other companies."

Bill Rice
Vision Solutions
















"After receiving the booklet, "Effective Online Marketing In A Nutshell", I implemented some of the ideas listed on p. 5 under "Social Media: Making Friends for Fun and Profit", and I joined some LinkedIn groups that are a target market for my soon to be released book. Just after joining the groups, I posted some comments to a discussion that was happening within the group, and ended up with requests for writing additional articles that will highlight my book!"

Brenda Fake
Optimizing Organizations








"I showed this booklet to one of my new customers and they were blown away. They said it took weeks of research to garner half of what Kim delivers in a mere 20 pages. Don’t hesitate, get this booklet now!"

Kevin Temple
Enterprise Selling Group